Everyone deserves
premium Thai food
Our recipe
From Takeaway To Takeoff
The essence of the WOK brand revolves around holistically combining delicious and nourishing Asian food with eye-catching aesthetics and winning customer service. Every day, we serve up delicious hand-crafted flavours with a healthy dose of our trademark 'good energy'.
The WOK recipe
WOK IS MADE WITH PASSION
& NATURAL GOODNESS
THE RECIPE FOR SUCCESS
Widely considered to be among the best Thai takeaway in Copenhagen, the value of the WOK brand centres around serving up authentic, gourmet tasting Thai food at “fast food” speed in a unique setting.
ORDER WOKOur Philosophy
MODERN. NATURAL. THAI.
WE CAN’T GET ENOUGH OF THE GOOD TASTE
At WOK, we believe that good food should be a true experience for the senses. That's why we've carefully crafted our menu to reflect the authentic flavors of Thai cuisine, using only the freshest and most natural ingredients available.
The Ingredients That Make Up WOK
AUTHENTICITY & QUALITY
Our brand is shaped by the sum of all experiences our customers have with WOK, and reading through our many reviews one will see that guests applaud our staff’s professionalism, kindness and empathy as much as they do the taste of our food.
Supitcha Joy
HEAD CHEF
WOK
THE ‘THAI SELECT’ AWARD
We are very proud to have received the official ‘Thai Select’ award from the Royal Thai government in recognition of WOK’s food authenticity and out of respect for its merits and premium quality.
READ ABOUT THE AWARD
WOK - Franchise
WANT TO JOIN THE JOURNEY?
WANT TO BECOME A WOK PARTNER?
As a WOK franchisee, you can benefit from our proven business model, expert support, and strong brand recognition to help you achieve success in the highly competitive Danish market.
We are constantly seeking motivated individuals and corporations who share our passion for high-quality, healthy Asian cuisine to become part of our growing network of franchise partners. Our team will work closely with you to ensure that you have all the tools and resources you need to start and run a successful WOK franchise in Denmark.
If you're interested in learning more about becoming a WOK franchisee in Denmark, we encourage you to contact us today. Our experienced franchise team is here to answer any questions you may have and guide you through the process of becoming a WOK partner in Denmark.
Don't miss this opportunity to join a winning team and become part of one of the fastest-growing Asian cuisine franchises in Denmark!
Contact us today to learn more about becoming a WOK partner in Denmark!
THE WOK MODEL - FAQ
What kind of experience or qualifications do I need to become a WOK franchisee?
WOK franchisees should ideally possess strong leadership and management skills, as well as financial stability, and a passion for delivering excellent customer service. Above all, WOK seeks franchisees who share the brand's values and are dedicated to providing customers with high-quality dining experiences.
What are the initial costs of becoming a WOK franchisee, and what ongoing fees can I expect to pay?
The costs of becoming a WOK franchisee can vary, with initial fees covering assistance with site selection and store design. Ongoing fees include a royalty fee based on gross sales and a marketing fee. Details on costs and fees will be outlined in the franchise agreement.
What kind of financial performance can I expect as a WOK franchisee?
As a WOK franchisee, you can expect to achieve an EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) of 20-30%, depending on your location.
It's important to keep in mind that financial performance can vary based on local market conditions and the franchisee's management abilities.
What kind of marketing and advertising support does WOK offer to its franchisees?
WOK provides all branding, campaigns, and marketing execution for franchisees, who pay a percentage-based marketing fee. This enables franchisees to focus on their business while benefiting from the brand's marketing expertise and reach.
WOK Franchisee Benefits
- Recognised brand: WOK franchisees capitalize on the brand's existing reputation and loyal customer base, who are attracted to the excellent service and high-quality cuisine.
- Training and Support: WOK offers extensive training and support to its franchisees, covering both the initial training and continued assistance throughout the franchise partnership.
- Established Business Model: WOK is an established and thriving brand in Copenhagen's premium take-out market, offering a proven business model that benefits franchisees.
Caring About Our Common Future
At WOK, we apply a practical approach to corporate social responsibility that we like to call "common sense." This means that in each of our locations, we make a conscious effort to reduce our consumption, increase recycling, and prioritize treating both people and the environment with care and consideration.
